Kong Kong Mai Gua

The Foundation: Integrity and New Beginnings

In the 1990s, Qin Shouxin, an experienced figure in the watermelon trade, settles his old accounts at the Guizhi station. Rather than closing the chapter on past debts, he chooses to uphold his principles. This decision marks the beginning of a new path focused on integrity and community support.

Qin's commitment to doing the right thing sets the tone for the series. He decides to help young farmer Su Heming, who struggles with sales channels. This alliance is built on mutual respect and a shared goal of improving the livelihoods of local farmers.

Building the Cooperative: From Trial to Scale

The partnership between Qin and Su begins with a modest trial order of just 200 jin. This small start allows them to test and refine their processes. They meticulously document every step, including grading, weighing, transportation, and settlement, ensuring transparency and fairness.

As the business grows, they lead the villagers to establish the Liuhe Watermelon Cooperative. This organization becomes a hub for collective effort, helping farmers overcome logistical challenges and reach wider markets. The cooperative model ensures that benefits are shared among the community.

Overcoming Challenges Through Trust

Throughout their journey, Qin and Su face various obstacles, from logistical hurdles to market fluctuations. However, their commitment to trust and clear communication helps them navigate these challenges. They resolve conflicts by adhering to the standards they established, ensuring that all parties are treated fairly.

The series highlights how trust can transform a struggling local economy. By helping farmers access better markets and ensuring fair compensation, Qin and Su pave the way for common prosperity. Their story serves as an inspiration for community-driven growth and ethical business practices.

Cast and characters

Frequently asked questions